Search Engine Optimization (SEO) Specialist
Charles River Interactive, Inc. is seeking a Web Developer who is familiar with the basic concepts of Search Engine Optimization (SEO) to join our team.
This is a great opportunity for someone who has experience as a developer or designer to get involved in search engine optimization. You should be Internet-savvy, technically-oriented, highly-energetic and extremely motivated to learn all there is to know about SEO for both large and small websites.
The SEO Specialist will work closely with our experienced SEO team to help develop, implement and manage SEO campaigns for new and existing clients.
Job responsibilities include providing support to the SEO team for all SEO initiatives, including: Conducting technical evaluation of client sites
- Analysis of campaign performance data
- Working with clients to support and QA implementation of SEO strategies
- Assist with client reporting Desired qualifications include:
- Technical web experience, such as knowledge of HTML, JavaScript, and CSS
- Knowledge of website design and development
- Problem solving skills and the ability to adapt to new technologies
- Ability to effectively communicate with clients
- Web copywriting/copyediting skills
- Familiarity with paid placement (AdWords, Yahoo) a plus
- Strong desire to learn and actively participate in SEO campaigns
Please submit to hr@charlesriverinteractive.com. to learn more about open positions at Charles River Interactive.
Paid Search Planner
The Paid Search Planner will assist the Director in all aspects, including
but not limited to development, implementation and management of PPC internet
advertising campaigns for new and existing clients. The ideal candidate
will be comfortable interacting with client contacts ranging from the marketing
manager to the IT director to the webmaster. If you strive to provide
the very best in paid search performance, this is a unique opportunity
to become an integral and valued member of our team.
Job responsibilities include functioning as a key member
of the SEM team for all initiatives, including:
- Conduct campaign evaluations and create strategic recommendations for a variety of clients
- Implement and optimize campaigns on an ongoing basis
- Work with clients to support and QA implementation of paid advertising strategies
- Work with bid management tools to manage and optimize large paid campaigns
- Data compilation and creation of detailed campaign performance reports
- Meet with clients by phone and in person on a regular basis to establish and maintain close working relationships
- Develop keyphrase proposals for prospective clients
Desired qualifications include:
- Experience in creating search engine marketing strategies for a variety of clients
- Very knowledgeable on all major paid search programs: Google, Yahoo, MSN, Ask and others
- Develop effective campaign structure within Google AdWords and full proficiency with AdWords Editor
- Experience with 3rd party bid management applications, keyword research services and ad testing methodologies
- Proficient with Microsoft Excel
- Ad Creative copywriting/copyediting skills
- Problem-solving skills and the ability to adapt to new technologies
- Desire to research and test new opportunities within growing search marketplace
- Able to multi-task and prioritize - must work well under pressure
Please submit resume to hr@charlesriverinteractive.com.